CGD Display Graphics

I am pleased to announce the completion of the display graphics for the Graduate Computer Graphics Design lab at RIT. The new display promotes the 2012 MFA thesis show and features current 3D digital design, interaction design and motion graphics student work.

My intention for the display was to create a simplistic, minimal design with concise messaging. The bright color palette was chosen to bring a sense of light to an otherwise windowless basement lab. The typeface Futura remains neutral and provides clear messaging.

The color fields, imagery and quick-response codes were printed on a matte paper and placed on the back display panels. The typography was die-cut on white vinyl and placed on the front display panels, in order to create a sense of depth.

The primary information is the CGD logotype, secondary information is the quick-response codes and tertiary information is the theses show dates. The quick-response codes are illustrated with elements that represent our programs three disciplines, 3D digital graphics, interaction design and motion graphics. The symmetrical die-cut LCD screens, allow for digital student work to be updated remotely.

Our CGD display design team consisted of Gabrielle Hewson, Matt Malo, Boyang Ma, Chien-Ju Peng and myself.